Loyalty, Rewards & Partnership Specialist

Yas Tanzania (AXIAN Group) is looking to hire a Loyalty, Rewards & Partnership Specialist in Dar es Salaam to develop and run customer loyalty and rewards programs and partner-driven marketing campaigns.

Responsibilities

• Develop and execute customer loyalty strategies aligned with business objectives.
• Manage day-to-day operations of loyalty and rewards programs.
• Design customer engagement campaigns to improve acquisition, retention, and usage.
• Monitor program performance and recommend enhancements to increase effectiveness.
• Ensure a seamless customer experience across all loyalty touchpoints.
• Develop attractive reward structures and redemption mechanisms.
• Analyze customer behavior, engagement, redemption patterns, and program effectiveness.
• Plan and execute loyalty and partner-driven marketing campaigns.
• Monitor campaign performance and recommend optimization strategies.
• Manage campaign budgets effectively.

Requirements

• Bachelor's degree in Marketing, Business Administration, Economics, Commerce, Customer Experience, or a related field.
• Minimum 3 years of experience in loyalty programs, customer retention, CRM, partnerships, marketing, or customer value management.
• Competence in loyalty and rewards management.
• Campaign management skills.
• Customer analytics and segmentation skills.
• Knowledge of digital marketing platforms.
• Loyalty & Rewards Management
• Campaign Management
• Customer Analytics
• Segmentation
• CRM
• Digital Marketing