Youth Growth and Partnership Specialist

Yas Tanzania (AXIAN Group) is looking for a Youth Growth and Partnership Specialist to develop and implement initiatives that acquire and retain youth customers. The role executes youth-focused and digital campaigns, analyzes youth market trends, and monitors the performance and commercial impact of partnerships and engagement programs.

Responsibilities

• Develop and implement initiatives aimed at acquiring and retaining youth customers.
• Execute youth-focused campaigns and programs aligned with commercial objectives.
• Analyze youth market trends, consumer behavior, and competitive activities to identify growth opportunities.
• Support the execution of digital campaigns targeting youth audiences.
• Collaborate with digital marketing teams to increase engagement across social media and digital platforms.
• Monitor and analyze the effectiveness of partnerships and engagement programs.
• Prepare regular reports on performance, customer participation, and commercial impact.
• Recommend improvements to maximize partnership and campaign outcomes.
• Track key growth metrics and engagement indicators.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, Public Relations, Commerce, or a related field.
• Minimum 3 years of experience in Marketing, Business Development, Youth Marketing, Partnerships, Customer Engagement, or related fields.
• Competence in partnership development and management.
• Strong understanding of the youth market.
• Skills in business development, digital marketing, and customer management.
• Partnership Development & Management
• Youth Market Understanding
• Business Development
• Digital Marketing
• Customer Management

Application Instructions

• Apply online via the AXIAN Group careers portal (Job Reference: req5818)